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From Humble Beginnings: How We Became An Award-Winning Store.

We've done it! We've only just gone and won Best Independent Retailer at the Birmingham Awards 2018! A huge thanks to all of you who showed your unwavering support for our little shop by voting us as your favourite Indie Retailer. We opened a mere 3 years ago with the hope of exciting everyone with our passion for quality service and originality in eyewear. Little did we know that we would achieve so much in such little time. But it all could have been very different. We bucked the trend and broke a few rules along the way. We chose a spot that broke conventional wisdom in a quiet enclave out of view on a busy suburban high street. We chose to close for lunch at the particularly odd time of

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0121 679 6337

2 High St, Kings Heath, Birmingham, West Midlands B14 7SW, UK